题目：Digital technologies, business model innovaion& innovation ecosystem management in institutionalized industries
汇报人： Wim Vanhaverbeke
会议时间：2025年4月30日(周三)14:00-16:00
地点：综合楼644会议室
报告人简介：
Wim Vanhaverbeke is Professor of Digital Strategy and Innovation at the University of Antwerp. His research focuses on digital transformation, innovation ecosystems, and open innovation, with publications in leading journals such as Organization Science, Journal of Management, Research Policy, and California Management Review. He has co-edited four books on open innovation and authored a seminal work on managing open innovation in SMEs.
He is Editor-in-Chief of Technovation and a prominent academic voice in digital transformation and innovation ecosystem research. He co-founded the European Innovation Forum with Henry Chesbrough in 2012 and co-organized the World Open Innovation Conference in 2016. A sought-after speaker at international conferences, he also advises large corporations and technology start-ups on innovation strategies. He serves on the Advisory Committee of the Research Center for Technological Innovation at Tsinghua University.
报告摘要：
The need for the formation of new ecosystems when introducing digital technologies is a relatively unexplored research field. Digital technologies are powerful sources for new business models, but they can only be successfully launched and adopted through a genuine ecosystem strategy and management. I apply this in highly institutionalized industries: I’ll focus on precision agriculture, digital healthcare and digitalization of the energy industry. I show why the co-creation of digital solution is hampered by a variety of factors. I discuss two major problems: how can digital solutions get co-created with B2B customers and how must an innovation ecosystem be developed and managed to be successful in making digital solutions mainstream.
The phenomenon based analysis of digitally enabled ecosystems in precision agriculture, healthcare and energy leads to unexplored insights about how to set up complex ecosystems in highly institutionalized industries. In contrast with the results of Adner and other B2C ecosystem researchers, my research shows that the ecosystem management is not unipolar, supplier driven or top-down. It is rather multipolar, necessitating a high-powered coalition approach, customer- or demand-driven (co-creation with suppliers) and bottom-up besides the top-down decision making.